Learning Path: Small Business Builder
Duration: 2 Day(s).
Course Overview
Marketing is promoting your business and establishing your position in the marketplace. Small businesses don`t usually have large marketing budgets, so they must use different strategies. They still must build their identity, grow revenues, and meet business objectives. This seminar helps small business managers and owners create a marketing plan, develop their marketing message, and deploy effective strategies.
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Learning Objectives
- Identify the fundamental elements of a marketing plan
- Apply strategies and tools to build a marketing plan to support small business growth
- Leverage six steps for creating, implementing, and reviewing a marketing plan
- Use the internet and social media tools for business marketing
Target Audience
Small business managers and owners
Format
Instructor-led