Mastering Telephone Sales

Learning Path: Sales Pro

Duration: 1 Day(s).

Course Overview

Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix.
This one-day course will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. We will also talk about how to hone your communication skills, your ability to persuade, and techniques to personalize each sales call.

Endorsed by

Learning Objectives

  • Build trust and respect with customers and colleagues
  • Warm up your sales approach to improve success with cold calling
  • Identify ways to make a positive impression
  • Identify negotiation strategies that will make you a stronger seller
  • Create a script to maximize your efficiency on the phone
  • Learn what to say and what to ask to create interest, handle objections, and close the sale

Target Audience
People working in sales and telemarketing


Course Calendar

Nothing Yet !

Course Outline

Unit One: Setting the Foundation for Professional Telephone Sales
Pre-assignment Review
Sounding Your Best
Project a Service Image
Represent Your Company
Unit Two: Telephone Selling Is Unique
Unit Three: Communicating with Confidence
Ten Ingredients for Good Communication
Use Active Listening Skills
Unit Four: Asking Questions with Purpose
Unit Five: Developing Your Script
The Basic Cold Call Script
Making the Script Yours
Unit Six: Pre-Call Planning
Unit Seven: Phone Tag, Call Backs, and Follow-Ups
Unit Eight: Negotiating the Sale
Phases of Negotiation
Types of Negotiation
Unit Nine: Closing the Sale

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